We are pleased to present the sixth edition of ROJOAZUL, the corporate magazine of Grupo Armando Alvarez, dedicated to the flexible packaging sector. Following its exclusive printed launch at Interpack 2026 (Düsseldorf) and Index 2026 (Geneva), this new edition focuses on industrial innovation, sustainability, internationalization, and the development of technical solutions for key sectors such as food, hygiene and logistics, among others.
ROJOAZUL #6: innovation, industry and a future vision for the flexible packaging sector
At Armando Alvarez Group, we continue to promote communication and technical outreach initiatives that allow us to share knowledge, experience and industrial vision with customers, partners and professionals across the sector. With this objective, we are presenting a new edition of ROJOAZUL, this time dedicated to the world of flexible packaging.
The sixth edition of the magazine was unveiled in preview at two of the industry's leading international trade fairs: Interpack 2026, held in Düsseldorf, and Index 2026 in Geneva. These international events provided the perfect setting for sharing with customers and partners our perspective on the current challenges facing the flexible packaging industry and the solutions we are developing through our different industrial divisions.
Under the slogan "Engineering in every layer", this edition explores the strategic role of packaging in areas such as food, hygiene and industrial logistics, among others, highlighting the Group's technological capabilities, specialization and innovation.
An edition focused on the industrial value of packaging
The new edition of ROJOAZUL features interviews, technical reports and real case studies that illustrate how flexible packaging continues to evolve in response to new regulatory, logistical and sustainability challenges.
Among the featured content is an interview with Ignacio Echávarri, Industrial Commercial Deputy Director at Armando Alvarez Group, who analyses the evolution of the Group as an international manufacturer with industrial operations in Europe and the United States, as well as the challenges facing the sector following the implementation of the European PPWR regulation.
The magazine also explores strategic areas such as:
- The development of food packaging solutions aimed at improving recyclability, efficiency and food preservation.
- The Group's commitment to the hygiene sector through technical backsheet solutions and specialized bags.
- The industrial and international evolution of SPR Packaging in the United States.
- The role of plastic films as highly efficient materials in a low-carbon economy.
- Collaborative projects with customers such as Fertiberia and Florette to develop solutions adapted to new industrial and regulatory challenges.
Internationalization, sustainability and innovation as key growth drivers
This edition also reflects the industrial model and growth strategy of Grupo Armando Alvarez, based on customer proximity, technological investment and industrial diversification.
Through a range of articles and testimonials, the magazine highlights how collaboration between the Group's companies enables the development of integrated solutions tailored to specific applications and highly demanding markets, both in Europe and North America.
In addition, ROJOAZUL #6 addresses key topics shaping the future of the sector, including:
- The circularity and recyclability of packaging.
- Eco-design and material optimization.
- Logistical and energy efficiency.
- Adaptation to new European regulatory frameworks.
- The need to promote a technical and rigorous perspective on the plastics industry.
A publication created to share knowledge and sector insight
ROJOAZUL continues to establish itself as a corporate and industry communication platform where we share trends, innovation and projects that form part of our industrial activity.
With this new edition, we reaffirm our commitment to developing efficient, sustainable and future-oriented solutions, while maintaining an industrial vision based on quality, innovation and close collaboration with our customers.
📖 We invite you to read the latest edition of ROJOAZUL and discover first-hand the main challenges, trends and innovations shaping the flexible packaging sector.
