We are pleased to announce the release of a new issue of ROJOAZUL, the corporate magazine of Grupo Armando Alvarez, created as a space to share knowledge, experience, and innovation across the sectors in which we operate.
This special edition is dedicated to horticulture, with a strong focus on one of our core areas of expertise: plastics for horticulture. Through technical articles, expert interviews, and case studies, we highlight how these plastic solutions add value to various agricultural applications, contributing to a more efficient and sustainable farming model.
Our experts explain how the use of plastics in greenhouse cultivation significantly improves crop quality, while also playing a key role in soil treatment and the insulation and preservation of forage and grain.
We also spotlight the progress of the solidarity campaign “Wrap It in Pink”, liderada por Aspla. led by Aspla. With its pink agricultural stretch film, this initiative collaborates with livestock farmers across the globe and the Institute of Biomedicine and Biotechnology of Cantabria (IBBTEC), to support breast cancer research.
This issue also features exclusive interviews with key agricultural sector figures such as Robert Trenchard, creator of Solar Shrink®; Nicolas Augsburger, from iyris, the company behind the SecondSky™ photoselective additive used in our OASIS agricultural covers; and José Manuel Petrement, Commercial Deputy Directorof thet Agricultural Group, who offers strategic insights into the main challenges and transformations in the industry.
We invite you to explore this edition of ROJOAZUL and learn more about the vital role of plastics for horticulture in shaping the present and future of agriculture. 📖 Read the magazine here
You can also access all previous issues in digital format via our corporate website:
🌐 https://armandoalvarez.com/en/communication/rojoazul-magazine/
